The alleged infraction was brought to Acushnet's attention by an Academy customer who purchased what he thought were real Pro V1s at an Academy location in Austin. According to Acushnet, Academy is not an authorized retailer of Titleist golf balls.
The consumer became concerned, according to Acushnet, after opening the package and examining the golf balls. Acushnet verified that the balls were counterfeit, as were additional golf balls purchased from that and other locations.See the full article here.
Acushnet said Academy, based in Katy, Texas, is not an authorized retailer of Titleist products and purchases Titleist-labeled products through the gray market and other unauthorized channels.